Privacy policy

Privacy Policy

1. Who we are and what this policy covers

Pink Laser Clinics and Pink Skin Care are registered business names of B. P. Laser Clinics Pty Ltd (ACN 634 089 151). This policy explains how we collect, hold, use and disclose your personal information when you visit our clinic at Shop 3, 642 Doncaster Road, Doncaster VIC 3108, use our website at www.pinklaserclinics.com.au, purchase from our online store, or otherwise deal with us. It applies to both brands.

We handle personal information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles, and health information in accordance with the Health Records Act 2001 (Vic).

2. What we collect

The information we collect depends on how you deal with us.

  • Contact and identity details: your name, date of birth, phone number, email address, postal address and, where needed, emergency contact.
  • Health information: your medical history, current medications, allergies, skin conditions, previous treatments, pregnancy status and other information relevant to whether a treatment is safe and suitable for you. We also record consultation notes, consent forms, treatment records, settings used and any reaction reported. This is sensitive information and we collect it only with your consent.
  • Photographs: clinical photographs of the treated area, taken before and during your treatment program to record your progress. These form part of your treatment record. They are used in marketing only if you give us separate written consent, which you can withdraw at any time.
  • Purchase and payment details: treatments, packages and products purchased, invoices, and payment information. Card payments are processed by our payment providers; we do not store full card numbers.
  • Communications: emails, messages, calls, reviews and feedback you send us, and your marketing preferences.
  • Website and device information: pages visited, items viewed or added to cart, referral source, device and browser type, IP address and cookie identifiers, collected through cookies and similar technologies (see section 8).

3. How we collect it

Most information comes directly from you: when you book a consultation, complete our client and medical history forms, speak with a clinician, purchase in clinic or online, subscribe to our emails or SMS, leave a review, or contact us. Some information is collected automatically when you use the website. Occasionally we receive information from a third party, for example your doctor with your consent, or a payment provider confirming a transaction.

You may deal with us anonymously or under a pseudonym for general enquiries. We cannot provide treatment, or sell products online, without your identity and, for treatment, your health information, because both are needed to treat you safely.

4. Why we collect it

We collect, hold and use your personal information to:

  • assess whether a treatment is safe and suitable for you, and provide it safely;
  • keep an accurate record of your consultations, treatments and results;
  • manage bookings, reminders, prepaid packages, payments and invoices;
  • process and deliver online orders;
  • respond to your enquiries, feedback and complaints;
  • send you information about treatments, products and offers where you have agreed to receive it;
  • invite you to leave a review after a treatment or purchase;
  • improve our website, services and clinic operations;
  • meet our legal, insurance and record keeping obligations.

We use health information only for the purpose it was collected, which is your care, and for directly related purposes you would reasonably expect, such as keeping your record and managing a complaint about your treatment. We do not use health information for marketing.

5. Marketing, email and SMS

If you book, purchase or subscribe, we may send you transactional messages by email or SMS: appointment confirmations and reminders, order updates, checkout reminders and requests for a review. These are part of providing the service you have asked for.

With your consent, we also send marketing messages by email and SMS about treatments, products and offers, in accordance with the Spam Act 2003 (Cth). You can opt out at any time by replying STOP to any marketing SMS, using the unsubscribe link in any marketing email, or emailing clientcare@pinklaserclinics.com.au. We will act on your request promptly. Opting out of marketing does not stop appointment and order messages.

Our website uses cookies to recognise when you have added items to your cart or started checkout without completing it, so we can send a reminder by email or SMS where you have provided those details. These cookies do not collect payment information.

6. Who we share it with

We do not sell or rent your personal information. We share it only as needed to run the clinic and the online store, and only with providers bound by their own privacy obligations. These include:

  • our booking and clinic management system, which holds client records, appointment history and treatment notes;
  • our online store platform and email service;
  • our payment providers, in clinic and online;
  • our SMS provider, for reminders and marketing SMS;
  • our review platform;
  • advertising and analytics platforms, for website analytics and, where permitted, to measure and personalise advertising (see section 8);
  • our insurers, lawyers, accountants and professional advisers where reasonably necessary;
  • your treating doctor or another health practitioner, with your consent or where required for your care;
  • regulators, courts or law enforcement where required or authorised by law.

We do not disclose your health information to marketing or advertising platforms.

7. Overseas storage

Some of the providers above are based, or hold information, outside Australia, including in the United States, Canada and New Zealand. Where that happens we take reasonable steps to ensure the provider protects your information to a standard consistent with the Australian Privacy Principles.

8. Cookies, analytics and advertising

Our website uses cookies and similar technologies for three purposes: to make the site and cart work; to understand how the site is used, through analytics tools; and to measure and personalise advertising, through advertising tags from the social media and search platforms we advertise on. Advertising tags may recognise you across sites so that we can show relevant offers and measure their results. Health information from your consultation is never shared with these platforms. We may also share your contact details with selected third party platforms, such as social media providers and other digital advertisers, so they can measure and improve our advertising. Where we do, the details are converted to a scrambled code before they are shared, and only the platform's own records of you can be matched against it.

You can control cookies through your browser settings, and opt out of personalised advertising through your account settings on those platforms. Disabling cookies may affect parts of the website, including the cart.

9. How we protect it

We hold personal information in secure, access controlled systems. Clinical records are accessible only to our clinicians and reception staff who need them for your care. Staff are trained in privacy and confidentiality, and paper forms are stored securely and digitised. Payment card details are handled by our payment providers under the Payment Card Industry standard. No system is completely secure, and if a data breach occurs that is likely to cause you serious harm we will notify you and the Office of the Australian Information Commissioner as required by law.

10. How long we keep it

We keep clinical records, including consent forms, treatment notes and clinical photographs, for as long as you remain a client and in any case for at least 7 years after your last visit, which is the minimum required for health records in Victoria. We keep them for the life of your relationship with us because your previous treatments, settings and any reactions are important to treating you safely if you return, even years later. Purchase and financial records are kept for at least 7 years for tax purposes. Marketing preferences are kept until you opt out. Other information is deleted or de identified when it is no longer needed.

11. Access, correction and withdrawing consent

You may ask to see the personal information we hold about you, including your clinical record, and ask us to correct anything inaccurate or out of date. Write to clientcare@pinklaserclinics.com.au and we will respond within 30 days. We may need to verify your identity first. We do not charge for a correction; a reasonable fee may apply for a copy of a large record.

You may withdraw consent to marketing at any time (section 5) and to the marketing use of your photographs at any time. Withdrawing consent does not affect use that took place before you withdrew it. Because we are required to keep clinical records, we cannot delete your treatment record on request, but we will note your request and restrict its use to what the law requires.

12. Reviews and testimonials

If you leave a review through our review platform or on Google, it is published with the name you provide. We may quote reviews on our website and in marketing. If you would like a review removed or your name changed, contact us and we will help where the platform allows.

13. Complaints

If you have a concern about how we have handled your personal information, write to clientcare@pinklaserclinics.com.au with the details. We will acknowledge your complaint within 5 business days and aim to resolve it within 30 days. If you are not satisfied with our response, you may contact the Office of the Australian Information Commissioner at www.oaic.gov.au or 1300 363 992, or, for health information, the Health Complaints Commissioner (Victoria) at hcc.vic.gov.au.

14. Changes to this policy

We may update this policy from time to time. The current version is always the one published on this page.

15. Contact

Privacy enquiries: clientcare@pinklaserclinics.com.au
Pink Laser Clinics, Shop 3, 642 Doncaster Road, Doncaster VIC 3108
Phone 1300 549 008